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Basic Details

Advertising & Marketing
siachen.com/evanrutchik
One Person Company
2009
Evan Rutchik
CEO
10 Employees
US
NY
Brooklyn

Communication

110 Livingston Street, Suite 3B, Brooklyn, New York
+2034936919

About Business

Business Summary

Evan Rutchik is Chief Revenue Officer at Ogury. He has managed award winning media campaigns since 2007.

Business Description

Evan Rutchik is Chief Revenue Officer (CRO) at Ogury. He has managed award winning media campaigns since 2007, reviously holding senior roles at digital media leaders on both the technology and agency sides of the business. After joining Ogury in late 2016, Evan has been responsible for scaling the company’s US sales and business effort from the New York City office. Here he has overseen record growth as well as established Ogury’s reputation in North America, opening offices in 10 major US cities. Evan resides on the board of the IAB Mobile Center of Excellence. He often moderates and speaks on panels across the world as an expert thought leader in mobile marketing, first-party data and consumer privacy. Evan holds dual degrees in Management and Advertising from Syracuse University and an MBA from NYU Stern. Evan Rutchik currently stands as the Managing Partner at RIII Ventures, a family founded company investing in early-stage technology driven businesses.

Advertising innovator Evan Rutchik has founded LocalFactor, a multi-platform advertising company dedicated to helping businesses reach localized audiences effectively and simply across all media channels. Launched earlier this year, LocalFactor has run a multitude of campaigns for Fortune 200 and Small Cap companies across North America. Headquartered in NY, NY, Rutchik serves as CEO.

Detailed Business Description

Evan Rutchik: Revolutionizing the Advertising Industry

Introduction

I am Evan Rutchik, the Chief Revenue Officer (CRO) at Ogury, a renowned digital advertising company based in New York City. With over a decade of experience in managing award-winning media campaigns, I have played a pivotal role in scaling Ogury's sales and business efforts across the United States. My passion for innovation and excellence has led me to establish Ogury as a leader in mobile marketing, first-party data, and consumer privacy. In addition to my role at Ogury, I also serve as the Managing Partner at RIII Ventures, a family-founded venture capital firm investing in early-stage technology-driven businesses.

About the Advertising Sector

The advertising sector is a dynamic and competitive industry that serves as a bridge between businesses and consumers. It plays a crucial role in promoting products and services, building brand awareness, and driving sales. In today's digital age, advertising has evolved to encompass a wide range of channels, including online, mobile, social media, and traditional media. The sector is constantly evolving to adapt to changing consumer behavior, technological advancements, and market trends. As consumer preferences and behaviors continue to shift, advertisers must stay ahead of the curve to effectively reach and engage their target audiences.

Primary Products and Services

At Ogury, we provide cutting-edge advertising solutions that help businesses reach their target audiences with precision and impact. Our innovative platform leverages first-party data to deliver personalized and engaging ads across mobile and digital channels. From performance marketing to brand awareness campaigns, we offer a comprehensive suite of services designed to drive results and maximize ROI for our clients.

Company History & Founding

Ogury was founded with a vision to revolutionize the advertising industry by putting privacy and user experience at the forefront of our operations. Since our inception, we have experienced rapid growth and success, expanding our presence across North America and establishing ourselves as a trusted partner for leading brands and agencies. Our journey to becoming a market leader is a testament to our dedication to innovation, excellence, and customer satisfaction.

Unique Value Proposition

What sets Ogury apart from our competitors is our commitment to privacy, transparency, and ethical advertising practices. We prioritize the user experience and strive to deliver relevant and engaging ads that resonate with audiences. Our data-driven approach enables us to target the right users with the right message at the right time, driving meaningful results for our clients and enhancing brand loyalty.

Trustworthiness

Our reputation as a trustworthy partner in the advertising industry is built on our unwavering commitment to integrity, ethics, and reliability. We hold ourselves to the highest standards of transparency and accountability, ensuring that our clients and partners can trust us to deliver on our promises and exceed their expectations. By prioritizing trust and integrity in all our interactions, we have earned the loyalty and respect of our customers and stakeholders.

Management Team

At Ogury, we are proud to have a talented and experienced management team that drives our success and guides our strategic vision. Our team brings together diverse backgrounds and expertise in advertising, technology, and business, enabling us to stay ahead of industry trends and deliver innovative solutions to our clients. With a shared commitment to excellence and innovation, our leadership team is dedicated to driving Ogury's growth and success in the advertising market.

Unique Services

One of the unique services that we offer at Ogury is our proprietary first-party data platform, which allows us to deliver highly targeted and personalized ads to users across mobile and digital channels. By leveraging real-time data insights and advanced targeting capabilities, we help our clients reach their target audiences with precision and efficiency. Our innovative approach to advertising ensures that brands can connect with consumers in meaningful ways and drive measurable results.

Foundations of Our Business Success

At Ogury, exceptional customer service is at the core of our business success. We go above and beyond to meet and exceed customer expectations, providing personalized attention, timely support, and strategic guidance to ensure our clients' success. Our customer-centric approach has earned us a reputation for reliability, responsiveness, and results, making us the preferred choice for leading brands and agencies seeking innovative advertising solutions.

Innovation Strategy and Future Plans

Looking ahead, our innovation strategy and future plans are centered on driving continued growth and success for Ogury. We are committed to investing in cutting-edge technologies, expanding our service offerings, and exploring new market opportunities to stay ahead of industry trends and meet evolving customer needs. Our vision for the future is to continue delivering exceptional products and services that empower businesses to connect with consumers in meaningful ways and drive results that matter.

Conclusion

In conclusion, Ogury stands out as a leader in the advertising industry, thanks to our commitment to innovation, integrity, and customer satisfaction. Our unique value proposition, trustworthy reputation, and exceptional services set us apart from the competition and position us for continued success in the dynamic and evolving advertising sector. By choosing Ogury as your advertising partner, you can trust that you are working with a team of dedicated professionals who are passionate about delivering results and driving growth for your business.

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Products / Services

Products and Services Offered by Evan Rutchik

Products:

Evan Rutchik offers a wide range of products including digital marketing services, social media management tools, email marketing software, and website design solutions. Their products are designed to help businesses improve their online presence, reach their target audience, and drive conversions.

Services:

Evan Rutchik provides a variety of services to help businesses grow and succeed in the digital world. Their services include search engine optimization (SEO), pay-per-click (PPC) advertising, social media marketing, content creation, and analytics reporting. They also offer consulting services to help businesses develop effective digital marketing strategies tailored to their specific goals and objectives.

Platform Enhanced Sections and Articles

Article by Siachen Editors to aid the customer in decision making

Evaluation of Vendors in the Technology Sector

Introduction

When it comes to selecting a vendor for technology products or services, there are several key points that a customer should consider. Making the right choice can have a significant impact on the success of a project or the efficiency of a business operation. This guide will outline the essential factors that should be taken into account when evaluating vendors in the technology sector.

Vendor Reputation

One of the most important factors to consider is the reputation of the vendor. Research the vendor's track record, customer reviews, and testimonials to gauge their reliability and quality of service.

Product Quality

Evaluate the quality of the products or services offered by the vendor. Look for certifications, industry standards compliance, and performance benchmarks to ensure that you are getting top-notch technology solutions.

Customer Support

Consider the level of customer support provided by the vendor. Check if they offer 24/7 support, technical assistance, and a dedicated account manager to address any issues or concerns promptly.

Cost and Value

Compare the pricing of the vendor's products or services with their competitors. Look for value-added features, discounts, and flexible payment options that align with your budget and requirements.

Delivery Timelines

Assess the vendor's delivery timelines and project management capabilities. Ensure that they can meet your deadlines and provide timely updates on the progress of your order or implementation.

Security and Compliance

Prioritize security and compliance when evaluating vendors in the technology sector. Check if the vendor follows best practices for data protection, privacy regulations, and cybersecurity measures to safeguard your business information.

Conclusion

By considering these key points, customers can make an informed decision when selecting a vendor for technology products or services. Remember to prioritize vendor reputation, product quality, customer support, cost, delivery timelines, security, and compliance to choose the best partner for your technology needs.

Article on latest trends and developments in this type of business

Latest Trends and Developments in the Advertising Industry

Rise of Personalized Advertising

One of the most significant trends in the advertising industry is the shift towards personalized advertising. With the advent of advanced data analytics and AI technologies, advertisers are now able to create highly targeted and customized ads that resonate with individual consumers. This trend is driven by the increasing demand for personalized experiences from consumers and the need for advertisers to cut through the clutter of traditional advertising methods.

Growing Importance of Mobile Advertising

Mobile advertising continues to dominate the advertising landscape, with more and more consumers accessing content on their mobile devices. As a result, advertisers are focusing their efforts on creating mobile-friendly ad campaigns that are optimized for smartphones and tablets. The rise of mobile advertising has also led to the development of innovative ad formats, such as in-app ads and mobile video ads, which are proving to be highly effective in engaging mobile users.

Shift towards Data-Driven Advertising

Data-driven advertising is becoming increasingly popular among advertisers, as it allows them to target specific audiences based on their online behavior and preferences. By leveraging big data and analytics, advertisers can gain valuable insights into consumer behavior and create more effective ad campaigns. This trend is expected to continue to grow, with advertisers investing more in data-driven technologies to enhance their targeting capabilities and improve ROI.

Emphasis on Brand Safety and Consumer Privacy

With growing concerns around data privacy and online security, advertisers are placing a greater emphasis on brand safety and consumer privacy in their advertising efforts. Advertisers are taking proactive measures to ensure that their ads are displayed in safe and appropriate environments, and are implementing strict data protection measures to safeguard consumer information. This trend is shaping the future of advertising, with consumers demanding more transparency and control over how their data is used for advertising purposes.

Integration of AI and Automation in Advertising

Artificial intelligence and automation are revolutionizing the advertising industry, enabling advertisers to streamline their ad campaigns and optimize performance. AI-powered tools are being used to analyze data, predict consumer behavior, and automate ad placements, making advertising more efficient and cost-effective. This trend is driving the adoption of programmatic advertising, which allows advertisers to target audiences in real-time and deliver personalized ads at scale.

Conclusion

The advertising industry is evolving rapidly, with new technologies and trends shaping the way advertisers connect with consumers. From personalized advertising to mobile optimization and data-driven strategies, advertisers are embracing innovation to drive engagement and ROI. As the industry continues to evolve, it is essential for advertisers to stay ahead of the curve and adapt to changing consumer preferences and technological advancements to succeed in the competitive advertising landscape.

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